Confidentiality policies

Information notice on the processing of personal data

Version as of Tuesday, February 14, 2025

1. Introduction

The purpose of this Privacy Policy is to inform users of www.reflet.co (“the Site”) belonging to the company SAS LOUVE on the way in which we collect, use, store and protect their personal data, in accordance with the General Data Protection Regulation (RGPD).

By using our site, you are accepting the practices described in this Privacy Policy.

2. Responsible for the treatment

The person responsible for processing the data collected on www.reflet.co is:

Name or company name : SASE LOUVE - 94989519700018 registered with the Strasbourg Trade and Companies Register
Adress : 20 Avenue du Neuhof 67200 Strasbourg
Contact email : hello@reflet.co

3. Data collected

We collect and process various categories of personal data, including:

3.1. Login data

• Softr connection system :
  Users who create an account on the Site via provide information such as name, first name, email address, and possibly other information necessary to create their profile.

3.2. Form and registration data

• Contact forms, newsletter subscriptions, questionnaires, and online diagnostics via Tally :
  We collect data such as name, first name, email address, telephone number and any other information voluntarily provided by the user as part of the use of our forms via Tally.

3.3. Personal Situation Data

• Data concerning the personal situation :
  The Site may collect data relating to your personal situation, conception and pregnancy. This sensitive information is exclusively accessible to persons authorized according to their needs (for example, to allow health practitioners, with whom you have made an appointment via the Reflet platform, to access the information necessary for treatment).
  This data is hosted via on the AWS (Amazon Web Services) infrastructure based in Frankfurt, Germany, ensuring compliance with privacy standards

3.4. Navigation and tracking data

• Plausible tracking tools :
  We use to analyze the use of the Site. This tool collects anonymized navigation data (for example, pages visited, length of visit, geographical origin) in order to improve our offer and our services.
• Facebook pixel :
  A Facebook Pixel is used to measure the effectiveness of our advertising campaigns and to offer you advertising content tailored to your interests. The Pixel may collect information such as pages viewed, actions taken on the Site, and other data relating to your interaction with our advertising content.

3.5. Using Webflow and Brevo

• Webflow :
  The Site also uses for the management of certain content. No personal data is kept by Webflow beyond the needs of displaying pages and technical management.
• Newsletter with Brevo (Sending Blue) :
  To send our newsletters, we use Brevo. The data collected for this use includes your email address, first name, city and telephone number. This information is used exclusively for the management and sending of marketing communications and information relating to our services.

4. Purposes of the treatment

The personal data collected is used for the following purposes:

• Managing your user account and authentication ;
• Respond to your contact requests and provide you with information ;
• Manage your subscription to the newsletter and send you marketing communications;
• Conduct diagnoses and questionnaires to better understand your needs and your situation;
• Analyzing and improving the Site thanks to navigation data collected by Plausible;
• Optimize our advertising campaigns and measure their effectiveness (via Facebook Pixel);
• Manage and secure information relating to your personal situation, allowing authorized practitioners to access the data necessary for your care.

5. Legal bases for processing

We process your personal data on the basis of the following legal bases:

• Your explicit consent (in particular for the sending of marketing information and the use of non-essential cookies);
• The need for processing for the execution of a contract or for the management of your account;
• The legitimate interest of www.reflet.co to analyze and improve its services and content, while respecting your rights and freedoms.

6. Data retention period

Your personal data is kept for the time necessary for the purposes for which they are collected:

• Data related to account management and forms remain recorded as long as your account is active or for the time required to meet legal obligations. They are deleted 6 months after the deletion of your account if you have previously requested it.
• The browsing data collected via Plausible is stored anonymously and used for statistical analyses.
• Data from the Facebook Pixel is processed in accordance with Facebook policies.
• Data concerning your personal situation is kept only for the time necessary for their processing for the care of health practitioners, in accordance with the legal requirements in force. They are deleted within 12 months after deleting your account.

7. Data sharing

Your personal data may be communicated to the following third parties:

• Third-party technical providers and services :
  We collaborate with service providers (for example, Softr, Tally, Plausible, Facebook, Brevo, Webflow) who help us operate our Site and perform analyses. These service providers are required to respect the confidentiality of your data through the RGPD regulations.
• Sharing with health practitioners :
  Information relating to your personal situation may be shared with the health practitioners with whom you have made an appointment via the Reflet platform, in order to facilitate your care.

8. Your rights

In accordance with the RGPD, you have the following rights concerning your personal data:

• Right of access : You can get information about what personal data we hold about you.
• Right to rectification : You can request the correction of inaccurate or incomplete data.
• Right to erasure : You can request the deletion of your data, subject to legal obligations.
• Right to limitation of treatment : You can request that the processing of your data be restricted in certain circumstances.
• Right to object : You can object to the processing of your data for direct marketing purposes.
• Right to portability : You can request the transmission of your data to another data controller.

To exercise these rights, please contact us at the following email address: [Your contact email].

9. Use of cookies and similar technologies

The Site uses cookies and other tracking technologies to improve your experience and measure the effectiveness of our advertising campaigns.

• Technical cookies : Essential for browsing and using the Site.
• Analytical cookies : Used by Plausible to collect browsing data anonymously.
• Advertising cookies : Used by the Facebook Pixel to personalize and measure the effectiveness of ads.

You can manage your cookie preferences through your browser settings.

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